# GO-TO-MARKET STRATEGY

The main **Go-To-Market (GTM) strategy i**s to grow our community organically, inviting people to join our project and aim to increase its marketcap immensely. Our GTM includes short-term strategies for telegram growth and holder count, mid-term campaigns like doing AMA’s in multiple communities and using paid media channels including Email, Social Media ads and more.

We are also creating a strategy to attract users to play in our $Bck Games and this includes going into several communities to conduct AMA’s and also social media campaigns to build the user base for our games.&#x20;

Some of the sample campaigns we have are advertising new games into our platform and using sporting events and other event-based campaigns to attract users to be part of our community.


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